Edale sign up new distributor – sealed with a Beta machine sale!

Edale are pleased to confirm a new agent with EdaleRus signed up to distribute Edale products exclusively into Russia. This sees Edale put firmly back on the map in Russia following a successful Poligrafinter show.

The sign up was rapidly followed up with the sale of a nine colour Beta modular flexopress with combination flexo/screen and hot foiling units to Laguna, a company based in Tver. Laguna are a well established offset printing company who decided to move into self adhesive flexographic printed labels where they will use their Beta for the production of healthcare, cosmetic and liquor labels.

Evgeny Lebedev, of EdaleRus was delighted with the sale so soon after signing the partnership deal with Edale and says “We recently made a commissioning of the Edale Beta 330 flexo press at the Russian printing house Laguna in Tver. It was a joint installation Edale’s engineer’s alongside specialists from EdaleRus. The press has many options, such as delam/relam, Stork screen printing unit, die cutting, cold foiling and UV dryers. This is the first flexo press in this factory and we are delighted that Laguna chose the Edale Beta for their first taste in flexographic printing and I am positive they will not be disappointed.

Alla Poltavtseva, Director of Laguna says “This is our first Edale press as we diversify into the flexographic label market. We were very impressed with the FL-350 launch at Label Expo Europe and really helped to secure in our mind that Edale were the right choice. Our decision to purchase the Beta then became an easy one after visiting an Edale customer in the UK, who also ran high specification labels on their Edale machines”.

21 February 2012

Contact Info

If you wish to publish any of these releases in your magazine/website, or need any further information or photographs, please contact:

Jessica Gong
jessica@edale.com
+44 (0) 1489 569230